About
EmailOctopus is an email marketing platform for small businesses, creators, and newsletter publishers. It combines subscriber collection, email design, scheduled campaigns, automated sequences, and engagement reporting. Tags, custom fields, and segmentation help teams send more relevant messages without adopting a full marketing suite. Starter offers a continuing free plan. Paid pricing scales with subscribers and sending needs, and the entry Pro price covers fewer subscribers than the free allowance. This profile covers EmailOctopus, not the separate Amazon SES-based EmailOctopus Connect.
Editor's note
A focused option for newsletters and straightforward automated email. The free plan gives smaller lists room to grow, while Pro removes branding and adds more flexible reporting and collection forms. Check the subscriber tier carefully: the cheapest paid plan covers fewer contacts than the free plan, and the same subscriber on multiple lists counts more than once.
Key features
- Drag-and-drop editor and custom HTML emails
- Mobile-friendly email templates
- Scheduled email campaigns
- Automated email sequences
- Tags, custom fields, segmentation, and personalization
- Signup forms, pop-ups, and landing pages
- Campaign reporting for opens and clicks
Pricing
Free: 2,500 subscribers and 10,000 emails/month. Pro from US$10/month or US$108/year at 500 subscribers; scales with usage.
Starter
Free / No time limit
- Up to 2,500 subscribers
- 10,000 emails per month
- One user, one form, one landing page
- EmailOctopus branding
Pro
From US$10 / per month; annual option US$108/year
- Entry tier: 500 subscribers and 10,000 monthly emails
- Unlimited users, forms, and landing pages
- Remove EmailOctopus branding
- Reports retained
Frequently asked
- Is EmailOctopus free?
- Yes. Starter supports up to 2,500 subscribers and 10,000 monthly emails, with branding and other limits. No credit card is required.
- Does it support automated emails?
- Yes. Automated sequences are available alongside scheduled campaigns, tags, and audience segmentation.
- Are unsubscribed contacts billable?
- Only subscribed contacts count. The same subscribed contact on multiple lists counts separately.
Similar software
Plans start at $49/month for Starter, $149/month for Scale, and $399/month for Agency. Annual billing offers a discount. Credits cover generation work; failed runs auto-refund.
Flat monthly tiers based on tracked event volume, starting at $199/mo. No percentage of partner revenue.
$99 lifetime access
Priced per venue. Monthly subscriptions or annual plan with 15% discount. Essential plan (contact sales), Pro at $299/venue/month, Premium (contact sales).